When and where
Date
Location
Virtual
Tags
Cyber Security Data & AnalyticsShare with friends
About this session
In this discussion, you’ll join smaller breakout groups with retail leaders from various European markets, to exchange insights on balancing personalization and data privacy. We’ll dive into how organizations manage and use real-time customer data across channels—from brick-and-mortar stores to e-commerce platforms—while building trust through transparent data practices. Bring your experiences with data management, customer engagement, and privacy challenges, and learn from your peers how they’re navigating the complexities of personalized retail.
We highly encourage you to prepare any questions you may have on this topic beforehand and use this forum as a valuable opportunity to l earn how others in similar positions at different companies approach this topic.
Handling Diverse Data Sources for Seamless Personalization
- How are you managing data from different sources—online, in-store, and mobile—to create a unified customer experience? What challenges have you faced with data integration, and how are you working to overcome them?
Balancing Real-Time Personalization with Privacy Compliance
- How are you managing real-time data for timely offers while staying compliant with GDPR and other privacy laws? What strategies help you balance personalization and privacy without compromising customer trust?
Exploring Privacy Tools and Responsible AI for Compliant Personalization
- If you’re using—or considering—privacy-enhancing tools and AI for personalization, what challenges and successes have you encountered? How are you ensuring that your approach aligns with privacy standards while still delivering valuable customer insights?
