About this session

Data analytics has become a strategic imperative for businesses seeking to drive growth and gain a competitive edge. As organizations increasingly recognize the value of data-driven decision-making, investments in data analytics and artificial intelligence (AI) continue to rise.

According to Gartner, the role of the Chief Data & Analytics Officer (CDAO) is evolving to become a strategic advisor to the CFO, focusing on delivering tangible business value. This shift indicates the growing importance of data analytics in driving organizational growth. This is reflected in our survey of over 10,000 C-level executives across various sectors, with 82% investing in analytics and data in 2024 – 48% in analytics, and 34% in data management.

Discover the investment priorities of CxOs and senior tech executives in Europe when it comes to data and analytics. The data in this report is partially compiled from surveys and interviews with over 10,000+ decision-makers in IT and digital functions from global TOP500+ companies and key industry players across Europe.

KEY TAKEAWAYS:

• Focus on Strategy and Management: 89% of IT leaders are investing in data and analytics, with a focus on analytics strategy and data management solutions.
• Scaling Data Governance Initiatives: 46% of organizations are in the maturing or implementation stage of their data and governance initiatives as earlier investments are beginning to scale.
• AI in Data Warehousing & Storage: 47% of tech leaders focused on AI analytics are investing in data warehousing management solutions, while 30% are channeling investments in data warehousing and storage solutions.