About this session

Built exclusively for Chief Digital Officers, Heads of Transformation, and forward-thinking digital leaders, this one-day Digital Forum is designed for those responsible not just for setting strategy, but for making it work in practice.

The challenge is not ambition — it’s execution.
Most organisations know where they want to go digitally. But progress slows when strategy meets reality: operating models clash, priorities compete, teams become interdependent, and delivering results at scale becomes exponentially harder.

During this Digital Forum, we will deep dive into:
✔️ Why digital execution slows down as initiatives scale across teams and geographies
✔️ How to align strategy with operating models, governance, and decision-making
✔️ Turning digital intent into coordinated, cross-functional execution
✔️ Embedding AI, platforms, and data in ways that drive adoption — not friction

This is not about inspiration alone. It’s about execution, alignment, and making digital transformation deliver — across the organisation.

• Parking
  Please use A'DAM Parking - Google Maps as your navigation point. Note that the number of available parking spaces is very limited. Note that the number of available parking spaces is very limited. You can also reserve a parking spot here in advance to avoid it being full upon arrival.
  
  Alternatively, you may use Parking Centrum Oosterdok or Parking Garage IJdock, where you can also reserve a parking space in advance. These garages are located on the other side of the IJ, near Amsterdam Central Station, and are approximately a 20-minute journey to EYE Filmmuseum (including the ferry crossing).

• Public Transport
  Take the ferry from Amsterdam Centraal to Buiksloterweg. From there walk 4 minutes to the venue.