About this session

In a landscape where tech investments play a pivotal role in driving business growth, the alignment of IT and digital initiatives with business objectives is crucial. This shift has elevated IT and digital decision-makers to the status of business leaders. Amidst this transformative journey, these leaders continue to grapple with challenges that further shape their investment priorities and strategies.

This report, Navigating the IT & Digital Landscape: European Leaders' Perspectives for 2024 and Beyond, captures these dynamics, offering valuable insights derived from survey responses and personal interviews with 10,000 leading CxOs who are members of the Aurora Live Executive Business Network. These insights aim to provide an overview of the current focus areas and challenges of Europe’s leading IT and digital decision-makers.

KEY TAKEAWAYS:

- A majority of IT and digital leaders name the CIO as the primary driver of tech investments.
- Most tech leaders prioritize innovation with AI and other emerging technologies to drive business outcomes.
- Approximately 30% of IT and digital CxOs are allocating a minimum of €500,000 toward ERP solutions, digital platforms, and cloud strategies.
- A significant portion of respondents are implementing data management and governance, while an even larger segment is scaling cybersecurity measures.
- Legacy systems dependency poses the most significant obstacle to successful tech adoption.
- Advanced data management and hyperautomation stand out as the top two emerging technologies among IT and digital decision-makers.
- Generative AI is anticipated to yield the highest value over the next 3 to 5 years.
- AI and machine learning, along with advanced data management and governance, are the most sought-after skills among European IT and digital leaders.